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Sales & Marketing
Knock Your Socks Off Selling
Jeffrey Gitomer & Ron Zemke
Knock Your Socks Off is back! Now the successful formula for wowing customers
has been adapted into a surefire strategy for winning sales.
Wish I had this stuff when I was going door to door."
—Hal Becker. sales trainer. author of Can / Have 5 Minutes of Your nme?. and former 41 salesperson for Xerox
-There are very few books today With real sales information. Knock Your Socks Off Selling is real.
Buy it now.-
—Ray Leonm sales trainer, author of Success Secrets of Sales Funnel, and former salesperson for two
international companies
" KYSO Selling—selling skills that every salesperson must have. -
—Pam Lontos, sales trainer/motivational speaker and former salesperson for Oisnefs Shamrock
Broadcasting
-Ron Zemke•s approach is exciting and rewarding. In this book he shows how effective selling Com-
plements outstanding customer service to make a successful, profitable, one-two sales punch."
—David W. Jeffers, World Wide Manager. John Deere Ready To MowtM At-Home Service
"If you are in selling, or even thinking about selling anything to anyone. knock yourself out by read-
ing this book. It Will remind, teach. and inspire you."
—Larry Wilson, founder Of Wilson Learning and Pecos River Learning Centers. Author Of One
Minute Sales persm, Stop Selling Start partnering, and Play to "n!
"Knock Your Socks Off Selling is a well-constructed resource to either learn or refresh the most
critical fundamentals Of high-performance selling."
—Michael J. Wethington. president and CEO, Synet Service Corporation
"Eminently practical and well written, this book is an amazing compendium of the requisite wisdom
about how to succeed in selling.-
Aack Zenger, President of provant. Inc.
Jeffrey Gitomer is founder and president Of Business Marketing Services. He is also the author Of
the nationally syndicated column "Sales Moves" and the acclaimed book The Sales Bible. He lives
in Charlotte, North Carolina.
Ron Zemke is senior editor of Training magazine, president of Performance Research Associates.
and author or coauthor of 23 books, including the bestselling Delivering Knock Your Socks Off
Service and rales Of Knock Your Socks Off Service, He lives in Minneapolis. Minnesota.
ISBN 0-81144-7030-0
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